Abstract

Learning about wild animals traditionally relies on static books and posters, lacking interactivity and engagement. This paper presents the development of BESALIR - an augmented reality (AR) mobile application using Vuforia to teach elementary students about wild animals. The app name BESALIR is an abbreviation of the Indonesian phrase "Belajar Satwa Liar" meaning Learning Wild Animals. The Multimedia Development Life Cycle methodology guided the design and implementation. Virtual 3D models of animals overlaid on image target markers provided enhanced visualization. Animation and sounds immersed students in the experience. Information pop-ups provided details on each animal species when markers were detected. Quizzes reinforced knowledge retention. Black Box Testing validated requirements during iterative prototyping. Initial user studies indicated increased engagement versus conventional materials. The results demonstrate the potential of AR technology to transform static content into interactive and stimulating educational experiences. BESALIR serves as a practical use case and template for developing engaging AR learning applications.

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