Research Article
Search Engine Optimization as a Passive Technique to Promote Business
|
International Journal of Computer Applications
Foundation of Computer Science (FCS), NY, USA
|
| Volume 147 - Issue 11 |
| Published: Aug 2016 |
| Authors: Shashi Prakash Agarwal, Upendra Verma |
10.5120/ijca2016911080
|
Shashi Prakash Agarwal, Upendra Verma . Search Engine Optimization as a Passive Technique to Promote Business. International Journal of Computer Applications. 147, 11 (Aug 2016), 6-8. DOI=10.5120/ijca2016911080
@article{ 10.5120/ijca2016911080,
author = { Shashi Prakash Agarwal,Upendra Verma },
title = { Search Engine Optimization as a Passive Technique to Promote Business },
journal = { International Journal of Computer Applications },
year = { 2016 },
volume = { 147 },
number = { 11 },
pages = { 6-8 },
doi = { 10.5120/ijca2016911080 },
publisher = { Foundation of Computer Science (FCS), NY, USA }
}
%0 Journal Article
%D 2016
%A Shashi Prakash Agarwal
%A Upendra Verma
%T Search Engine Optimization as a Passive Technique to Promote Business%T
%J International Journal of Computer Applications
%V 147
%N 11
%P 6-8
%R 10.5120/ijca2016911080
%I Foundation of Computer Science (FCS), NY, USA
Abstract
A key major expenditure for any business in existence is advertisement and presence in widespread media. This paper describes possibilities of empowering business with help of algorithms that can benefit it with a higher search engine response position. Internet has a much wider reach than all of traditional medium of communication combined. This reach can be harnessed to improve growth rate of a company.
References
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- Godhwani, Poonam Bhagwandas. "A research paper on SEO aid in mobile website optimization." International Journal of Managment, IT and Engineering 3.6 (2013): 282-288.
- Soleimanian, Farhad, Marjan Mahmoodi Tabrizi, and Isa Maleki. "Search Engine Optimization based on Effective Factors of Ranking in Web Sites: A Review." (2014).
- Silva, Nuno, and António Aguiar. "Web site optimization for search engines: An empirical study." 2014 9th Iberian Conference on Information Systems and Technologies (CISTI). IEEE, 2014.
- Rafiq Elmansy, “Search Engine Optimization”, John willey & Sons Inc., 2013.
- Jennifer Grappone and Gradiva Couzin, “Search Engine Optimization: An Hour a Day”, Wiley Publishin, Inc.2006.ACKNOWLEDGMENTS
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